Wednesday 14 January 2009

Aisleigh, Chloe, Anna & Maria's target Audience

Our film is based on drama and potentially real life situations. We thought it would be very useful to find out different people’s opinions on drama films and what kind of age range preferred them the most. For our target audience research, we conducted a questionnaire containing a series of questions that would enable us to see different people’s views on drama films. We started off the questionnaire with, how would you rate drama films on a scale of 1-10? We found that out of 15 people interviewed, 10 rated drama films as 6 or above (1 being the least, 10 being the most) and the majority of these people were sixth form students aged between 16 and 17. When asked about aspects and features in a drama film, basically everyone put things like violence, action and family and friend related problems, which is something we need to consider including in our film. Our next question presented a list of films such as Kidulthood/Adulthood, Casablanca, 8 Mile, Brief Encounter, Flight 93, Alpha Dog and The Godfather. These all relate to our project and we asked people to tick which ones they preferred the most. We found that Kidulthood/Adulthood was by far the most popular among teenagers and people from this age group. We thought this because its deals with realistic events and many teenagers can relate to it as things that happen in Kidulthood probably occur in every day life. This also helped in deciding what to use as our influences and inspiration. What would you expect to see in the opening to a drama? This question showed us that majority of people expected things such as the setting, some of the key characters and maybe a small bit of action to hint of what is to come later on in the film. Our next question asked was if they preferred films set in the past or present and most people said they preferred present day films. Our final question asked if they thought it was important to be introduced to the main character straight away and the majority of people thought that it wasn’t. All these answers are vital for how we should approach our films and what aspects should be included in it.

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